THE BONO STREET TEAM SUPPORTS JOIN (RED)
(RED) is a simple idea that transforms our collective power as shoppers into a financial force that helps those affected by AIDS in Africa. (RED) has teamed up with the world's most iconic brands to produce (PRODUCT)RED branded products. A portion of profits from each (PRODUCT)RED item sold goes directly to the Global Fund to invest in African AIDS programs.
Buy (RED), Save Lives, It's as simple as that.
40 cents = 2 lifesaving pills
The Lazarus Effect, A (RED)/HBO DocumentaryThe Lazarus Effect documentary, directed by Lance Bangs and executive produced by Spike Jonze, illustrates the transformative effect of life-saving antiretroviral medicine — costing as little as 40 cents a day — through the stories of HIV-positive people in Zambia.
For more information about (RED), visit www.joinred.com